Advertising and Promotion: An Integrated Marketing Communications Perspective

by belch, george e. / belch, michael a.

Advertising and Promotion: An Integrated Marketing Communications Perspective

by belch, george e. / belch, michael a.
Advertising and Promotion: An Integrated Marketing Communications Perspective
SKU:
MBS_3074725_dg
Edition:
12TH 21
Publisher:
MCG COURSE
ISBN10:
1260796450
ISBN 13:
9781260796452
SKU:
MBS_3074725_dg
Edition:
12TH 21
Publisher:
MCG COURSE
ISBN10:
1260796450
ISBN 13:
9781260796452

Course Information